While there have been many notable emerging technologies that have significantly changed and improved the iGaming industry in terms of transparency, there have been many others that have also helped to transform the sector further.
Building trust and providing value has always been a crucial component of the success that online casinos and sports betting platforms like Betway can achieve. Without these aspects, people would not use the services they offer, whether it be innovative number bet games or competitive markets. If the operator cannot be trusted, then they will be avoided; it’s as simple as that.
Betting companies in the online gambling sphere have leveraged new and improved technologies to create innovative experiences. This has helped to drive the industry forward and enhance its trustworthiness compared to previous years.
What new tech trends have helped to reshape the transparency offered by the iGaming industry?
A quick look at some of the games that are offered at established operators like Betway can provide an insight into how transparency has become a key component in building trust between players and the operator.
Many titles now feature real-time statistics and data that can be used to create trust. Players can keep a check on how much they have spent in a session, look at win/loss records, and view previous outcomes that can potentially help them to devise strategies to try and maximize their win potential. As players are provided this information, they can feel they are valued, as the casino operator is not hiding data from them.
In addition to creating further transparency, operators have ensured they continue to use the latest technologies that refer to security protocols and measures. For instance, regulations provided by a governing body of a license or from a national entity will require a certain standard to be used to comply with their laws. However, some casino operators will look to amplify the transparency that they offer to their members by adopting even stronger security measures than those that are mandatory.
Some will even use third-party independent testing agencies to highlight that they are safe to use and that players can trust them. Reputable online gambling platforms regularly undergo audits by third-party organizations such as eCOGRA, iTech Labs, or GLI. These agencies test games for fairness, randomness, and compliance, publishing their findings for public review and scrutiny. Players can look at these and be filled with confidence that they aren’t being cheated, improving the trust that a casino operator can build with the player. At the same time, operators increasingly make these audit results accessible on their websites, offering players proof of fair play.
Player safety has been improved further through the availability of a casino’s terms and conditions, with operators making them more transparent and easier to understand. They have started to simplify and highlight key terms, especially around bonuses and promotions, to prevent misunderstandings and ensure players know exactly what to expect.
Can the iGaming industry use tech to increase transparency further?
With new technologies regularly being developed and older innovations being improved, there’s every belief that the online gambling industry can improve transparency even further. Many advancements have already been made, but it could be argued that there is still more work to be done.
