Goa Tourism is poised to make a compelling presence at TTF Kolkata 2025, India’s premier travel trade show, taking place from 10th to 12th July at the Biswa Bangla Mela Prangan. With a focus on redefining Goa as a holistic, culturally rich, and sustainable destination, the state’s participation at TTF Kolkata is expected to spark fresh interest among East India’s travellers, trade partners, and tourism stakeholders.
The showcase will reflect Goa’s evolving tourism ethos—where authenticity meets innovation, and sustainability leads the way.
From Destination to Experience: Goa’s New Tourism Narrative
Speaking on the significance of this outreach, Shri Kedar Naik, Director of Tourism, Government of Goa, stated:
“TTF Kolkata offers us a vital platform to engage with the East Indian travel market. This year, our message is clear—Goa is not just a place, it’s a transformative experience shaped by our commitment to regenerative tourism, community participation, and cultural preservation.”
At the Goa Tourism Pavilion, visitors will be introduced to a curated blend of traditional charm and modern sustainability, with experiences designed to appeal to discerning, responsible travellers.
Key highlights will include:
- Immersive Rural and Heritage Trails: Showcasing authentic village stays, cultural revival projects, and offbeat monsoon circuits
- Spiritual and Wellness Tourism: Featuring the Ekadasha Teertha spiritual circuit (eleven sacred temples) and wellness-focused offerings
- Community Homestays & Culinary Journeys: Promoting local livelihoods and immersive food-based experiences
- Digital & VR Innovations: Including QR-based destination information and virtual reality storytelling, offering a glimpse into Goa’s natural and cultural wonders
Monsoon Magic with ‘Glow On Arrival’
Adding an emotional and aesthetic dimension to the campaign is the ‘Glow On Arrival’ initiative, which captures the ethereal beauty of Goa during the monsoon—lush paddy fields, mist-covered ghats, rain-soaked temples, and peaceful heritage towns. Designed to promote mindful, slow travel, the initiative encourages travellers to see Goa as a place for rejuvenation and soulful connection, far beyond its sun-and-sand image.
Building Cultural Bridges with Bengal
In a unique celebration of shared spirit, the Pavilion will spotlight cultural parallels between Goa and West Bengal, including:
- A mutual passion for football
- Rich, layered culinary traditions
- A vibrant calendar of festivals and community celebrations
These connections will be brought alive through interactive displays, cultural exchanges, and conversations, encouraging deeper regional tourism linkages.
Seamless Travel Planning On-Site
Visitors to the Pavilion will also have the opportunity to make spot bookings for Goa holidays. A team comprising official Goa Tourism representatives, Goan hoteliers, and tour operators will be present to assist visitors in customising their travel plans, ensuring a smooth and personalised experience.
A Vision for Conscious Tourism
Goa’s participation at TTF Kolkata 2025 marks a key step in its ongoing campaign to promote regenerative, inclusive, and future-forward tourism. With its strong focus on experience design, digital innovation, and heritage revival, the state continues to position itself as India’s most versatile tourism destination—one that invites travellers to connect, reflect, and rediscover.
Goa Tourism warmly invites trade visitors, tour operators, and travel enthusiasts to visit its Pavilion at TTF Kolkata 2025 and experience the new face of Goa—rooted in tradition, enriched by innovation, and led by a bold, conscious vision of travel.
